October 21, 2011

Site Placement Results; Right On The Portal!

Site placement can make a dramatic difference to your release’s sales.

Every week, the label management team at Kudos sits down and reviews all our digital releases. We then decide our placement strategy; which tracks we are going to pitch for site placement to which store.

We use a number of criteria to decide which store to pitch a given release to. Some digital stores are very genre specific, others will only feature an artist with a track record and sales history, or a high level of pre-sales. We also look at what additional assets we have, such as an exclusive bonus track, or whether there is an option for a short exclusive sales period.

If you log in to your label portal and navigate to ‘Digital’ and click on ‘Screenshots’ you can select your new release and see exactly what we have pitched for.

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October 17, 2011

K-Shop on your website and Facebook

If you’re a Kudos distributed record label, then you will be able to take full advantage of our recent new development; K-Shops. If you haven’t set yours up yet, please get in contact with your label manager.

It’s incredibly easy to integrate your K-Shop with your existing websites and Facebook fan-pages. No need to be an expert with html, php and css, it’s simply a case of selecting a few options and then copying and pasting some text!

The first thing you’ll want to do is personalise the look and feel of your K-Shop. If you look at the example below, you’ll see that Freestyle Records have inserted their own header graphic by uploading theirs via the admin panel, and they’ve customised the colours of the various elements to match their own branding.

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